Kia Sponsorship


Sponsorship

  • 2010 FIFA World Cup ™

  • Australian Open

  • Copa America

  • Rafael Nadal

  • UEFA EURO 2008 ™

  • Archery World Cup

  • Kia X Games Asia


Official Website
The 2014 FIFA World Cup will be the 20th FIFA World Cup, an international association football tournament that is scheduled to take place in June and July 2014 in Brazil.

This will be the second time the country has hosted the competition, the first being the 1950 FIFA World Cup. Brazil will become the fifth country to have hosted the FIFA World Cup twice, after Mexico, Italy, France and Germany. It will be the first World Cup to be held in South America since the 1978 FIFA World Cup in Argentina, the first time two consecutive World Cups are staged outside Europe and the first time two consecutive World Cups are staged in the Southern Hemisphere (the 2010 FIFA World Cup was held in South Africa).

Kia Motors becomes FIFA World Cup sponsor

Kia Motors Corporation announced during a signing ceremony coinciding with the Geneva Motor Show the beginning of a partnership with Hyundai Motors as the official automotive partner of FIFA (Fédération Internationale de Football Association), the governing body for one of the world’s greatest sporting events the FIFA World Cup.

Kia Motors becomes one of six official FIFA partners and the beneficiary of the highest level of association with FIFA, which includes rights to the 2010, 2014, 2018 and 2022 FIFA World Cup and other FIFA events, exclusive marketing assets, increased media exposure and an affiliation with the governing body’s special events and development initiatives.

As a FIFA partner, Kia Motors is supplying official vehicles from its wide-ranging model line-up to FIFA and FIFA events and is boosting its brand recognition through various marketing activities and A-board advertisement in the stadiums.

  Kia Motors sees football sponsorships as a core element of its marketing strategy and as an efficient way to communicate with customers by sharing its passion for football and building an emotional connection.

Through its football sponsorship, Kia Motors aims to position itself as a brand bringing the excitement of the world’s greatest game to football fans all over the world.

FIFA U-17 World Cup

The FIFA U-17 World Cup, formerly the FIFA U-17 World Championship and before the FIFA U-16 World Championship, is the world championship for male players under the age of 17 and is organized by Fédération Internationale de Football Association (FIFA). 

The first edition was hosted by China in 1985 and was won by Nigeria. It has taken place in all odd-numbered years since, with Brazil and Nigeria leading the way with three wins. Ghana won the tournament twice. 
The age limit was switched from 16 to 17 starting in 1991. The new name for the competition was used for the first time in the 2007 edition, and South Korea was the hosts of the 2007 edition of the FIFA U-17 World Cup.

2007 FIFA Women's World Cup

The 2011 FIFA Women's World Cup was the sixth FIFA Women's World Cup competition, the world championship for women's national association football teams. It was held from 26 June to 17 July 2011 in Germany, which won the right to host the event in October 2007. Japan won the final against the United States on a penalty shoot-out following a 2–2 tie after extra time and became the first Asian team to win a FIFA World Cup.

  The matches were played in nine stadiums in nine host cities around the country, with the final played at the Commerzbank Arena in Frankfurt. Sixteen teams were selected for participation via a worldwide qualification tournament that began in 2009. In the first round of the tournament finals, the teams competed in round-robin groups of four teams for points, with the top two teams in each group proceeding. These eight teams advanced to the knockout stage, where two rounds of play decided which teams would participate in the final.

FIFA Interactive World Cup

The FIFA Interactive World Cup (FIWC) is the world's largest football gaming tournament. The FIWC is an ever growing virtual football tournament that lives up to its reputation as the World's largest football gaming tournament. The 2011 FIFA Interactive World Cup Grand Final was held in Los Angeles, USA on June 9th. 869,543 players participated in the tournament, and 24 players were qualified for the Grand Final throughout online qualification and live qualification events.

Kia Motors
FIFA Worldcup
UEFA EURO 2012Australian Open
Rafael NadalX-Game
Kia Motors America
- LPGA(Ladies Professional Golf Association)
- Forte(Cerato) Koup Racing Team
- Brand Ambassador
Michelle Wie (a professional golfer)
Blake Griffin (a professional basketball player)
Kia Motors Belgium
- pro_cee'd Racing Team
- Brand Ambassador
Kim Clijsters (a professional tennis player)
Tia Hellebaut (an athlete and Olympic champion)
Kim Gevaert (a former sprint athlete and Olympic champion)
Kia Motors Chile
- Brand AmbassadorFernando Gonzalez(a professional tennis player)


Football

We got involved in the 2002 FIFA World Cup in Korea and Japan. And since then, we’ve fallen in love with the ‘beautiful game’.
In conjunction with a quartet of the UK’s leading newspaper publishers, The Sun, The Times, The News of the World and the Sunday times, plus Sky Sports News, we have created a fans website www.kiafootball.co.uk to celebrate the flagship event of the best sport on the planet.
Fifa World Cup South Africa 2010 - Official Partner
Australian Open - Major Sponsor
Official Car supplier of The Football League
Sponsorship football
We’ll be an official partner of FIFA until 2022, and will be involved in:
  • 2014, 2018 and 2011 FIFA World Cup
  • FIFA World Youth Championships
  • FIFA Women's World Cups
  • New FIFA competitions such as the FIFA Interactive World Cups and FIFA Beach Football World Cups

Tennis

Kia Motors Corporation are major sponsors of the Australian Open grand slam tennis tournament and we’ve just entered our sixth consecutive year. This year we were delighted that the tournament was won by our very own global brand ambassador, Rafael Nadal. 
Sponsorship tennis
One of the world’s great sporting events, the Australian Open is always the first grand slam of the tennis year. Our partnership with the Australian Open has evolved over the years and we now also sponsor the Kia Amateur Australian Open World Final

Rafael Nadal Archery World CupUEFA EURO 2008™

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